North East & Glasgow Investments

This heartwarming film celebrates some of the great work done and investments made by the Virgin Money Foundation in Newcastle and Glasgow.

We wanted to tell some of the individual stories to bring these projects to life and show real people and situations that have been transformed thanks to the financial assistance from the foundation.

We met and interviewed some of the leading supporters and beneficiaries of the schemes and encouraged them to share their experiences.

We then added a voiceover and graphic overlays to tell the whole story.

Written, filmed and directed by our In-house Creative and Production teams, we filmed in both cities across January 2023, dodging snow and showers to show both cities and the wonderful Virgin Money Foundation staff and clients at their best.

The film was very well received internally, where it is used to explain to stakeholders and staff how the foundation money is used for good.